With the sun beating down on the Small Data Forum Podnosticators on day three of our podcast recording retreat in Ríogordo, Andalucía, we turn our attention back to the world of AI and its potential impact on the world of communications.
With a new generative engine popping up almost every day – for words, structure, music, images, film, translation; you name it, it’s appearing – we consider the approach taken by the communications industry to this brave new world.
Continue reading “Myopic PR industry set to miss yet another boat?”
As Thomas is making his usual round of introductions for this, the forty-ninth episode of the Small Data Forum podcast, he comments on Sam’s status as a published author. “Published author you too!” booms Sam, celebrating Thomas’ first-ever, peer-reviewed, academic article, written with his doctoral supervisor – and recent SDF interview guest – Darren Lilleker.
For at the very start of this month, the esteemed Journal of Public Affairs saw fit to publish “The challenges of providing certainty in the face of wicked problems: Analysing the UK government’s handling of the COVID-19 pandemic”, a very on-message, on-podcast, rather-more-academic-than-we-usually-are critical analysis of how the Johnson Junta has managed with the ‘wicked problem’ (technical term) of Covid.
Thomas summarises the arguments in the paper, of how Her Majesty’s Government’s response to the threat of the pandemic “has not been all that pretty”. After all the puffed-up, Cummings-laden rhetoric of the December 2019 election campaign which was supposed to be all about ‘getting Brexit done’ (“campaigning in poetry” to purloin Mario Cuomo’s phrase), Johnson’s cabinet of political pygmies has struggled to live up to the challenge of “governing in prose”.
Continue reading “Veni, vidi, vaxi”